Senior Response employs over 50 mature agents at our main 45-seat outbound contact centre, just outside Birmingham. Their inherent, worldly-wise, inter-personal skills combined with the latest telephone network-based technology and Customer Relationship Management (CRM) software, ensures maximum return from contact with our clients' customers and prospects. Popular applications include: Lead generation Appointment-making Customer care and welcome calls Converting financial services enquiries to sales Event management In a series of controlled exercises, over 50s performed significantly better than youthful counterparts when talking with mature consumers as below (figures indicate range of betterment); Order-taking 7-12% Lead generation 25-100% Research 11-22% Horses for courses?